Community Creates Value.
PlaceSmart is a placemaking consultancy dedicated to transforming spaces into vibrant, inclusive communities that foster connectivity and economic vitality.
By integrating community engagement, strategic marketing and communications, and elevated experiences, we help real estate developers, municipalities, and community organizations create thriving, people-centered places.


Services
Community Visioning & Engagement
Guiding communities to define their future and shape vibrant spaces.
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Stakeholder Engagement
Facilitate workshops, focus groups, and surveys to gather input from key stakeholders. -
Community Visioning Sessions
Guide the processes to develop shared goals and aspirations for spaces. -
Public Outreach & Advocacy
Develop strategies to communicate with and mobilize the broader community. -
Developer Planning Collaboration
Partner with development team to ensure alignment with community goals.
Marketing, Communications & Brand Strategy
Crafting narratives and strategies that highlight the unique identity of a place.
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Place Branding
Develop compelling brand identities, including creative direction for marketing assets. -
Strategic Marketing Plans
Create targeted campaigns to boost visibility and drive engagement. -
Storytelling & Content Development
Craft narratives that capture the essence of a place. -
Public Relations & Media Outreach Build relationships with media and manage press releases and stories.
Customer Experience & Partnerships
Designing activations and partnerships that make spaces thrive.
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Placemaking Strategy
Develop long-term plans for creating vibrant and sustainable community hubs. -
Partnership Development
Foster collaborations with local businesses, artists, and organizations. -
Place Activation
Curate experiences that energize underutilized areas. -
Tenant/Customer Experience Strategy
Collaborate with property and place managers to elevate tenant and visitor satisfaction and experience.
Featured Projects









Testimonials
Jenna joined the team and immediately saw opportunities to create value for our customers. She led positioning for our portfolio that created a cohesive brand story and voice, and stronger customer relationships. Jenna's innovative mindset and collaborative spirit makes her a great teammate and communications leader.
Jenna was instrumental in piloting our teams to create and launch our building branding. Her guidance to strategically reposition us from outdated to desired was invaluable. The insights she was able to provide for our team were always impressive. Would happily work with Jenna again on more projects.
It is a true pleasure to work with Jenna. She adds an element of artistry and sense of creativity to all of her endeavors. Her ability to work on a variety of marketing initiatives makes her a valuable contributor to any business.